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EasyAsk Named Cool Vendor

It is always great to be considered Cool.  But that is usually a personal distinction.  Now Cool is an attribute given to software vendors such as EasyAsk.

EasyAsk is proud to announce that we have been included in the list of “Cool Vendors” in the ‘Cool Vendors in Analytics and Business Intelligence, 2012’* report by Gartner, Inc.  We feel this is an accomplishment due to our products, our team, and most of all our customers.

As we look at our market position today, EasyAsk has dramatically expanded its solution footprint and customer reach in the past 12 months.  Direct sales to customers have grown.  We’ve forged new solution partnerships with IBM Big Insights and SugarCRM while expanding our partnerships with Infor and NetSuite.  We have also more than doubled the number of channel partners we work with, including our distribution partnership with BrainSell in the SugarCRM market.

Our eCommerce edition product continues to be the clear solution leader in e-commerce search, navigation and merchandising.  No other vendor can come close to performing the long-tail natural language searches that EasyAsk does, nor can any vendor make merchandising as easy to use as EasyAsk.

And our new Quiri product is revolutionizing the way people use mobile devices and mobile corporate applications.  Quiri is the only solution on the market that provides Siri-like voice-enabled natural language tools that work with your corporate data and applications.

Thank you, Gartner.  And a special thank you to our customers and partners.

 

*  Gartner “Cool Vendors in Analytics and Business Intelligence, 2012” by Bill Gassman, Douglas Laney, Andreas Bitterer, David Newman, Rita L. Sallam, James Richardson, 27 April 2012

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

 

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Magento, EasyAsk and IJHANA

IJHANA is a global technology consulting firm that delivers progressive eCommerce sites using Magento Enterprise and Magento Go, along with Magento Extensions. IJHANA is a Magento Silver Partner and have an unmatched understanding of the Magento e-commerce plaform.

IJHANA released a new case study on integrating EasyAsk eCommerce Edition with Magento, and the benefits one client received from the EasyAsk natural language search, navigation and merchanding. Click here to read this case study.

According to Kevin Calloway, Managing Partner at IJHANA:

“The e-commerce catalog was characterized by complex descriptions and terminology requiring a search product that intuitively knew what the visitor was looking for.  The EasyAsk natural language solution was easy to implement and dramatically expanded the search and navigation capabilities, helping the site convert customers faster.”

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EasyAsk and Magento

This morning we officially announced our partnership with Magento – now part of eBay’s X.Commerce division and a driving force inside the X.Commerce platform.  Magento merchants using any edition of the Magento Commerce platform can now plug-in EasyAsk and improve customer conversion with our natural language search, navigation and merchandising.  To learn more about how EasyAsk embraces and enhances the Magento platform, please visit our Magento partner page.

We have been working with Magento for a while now and have a wildly successful customer implementation at a large, national tools retailer.  IJHANA, a leading Magento solution partner, implemented the solution at the tools retailer, and is thrilled with EasyAsk.  According to Kevin Calloway, Managing Partner at IJHANA:

“The e-commerce catalog was characterized by complex descriptions and terminology requiring a search product that intuitively knew what the visitor was looking for.  The EasyAsk natural language solution was easy to implement and dramatically expanded the search and navigation capabilities, helping the site convert customers faster.”

We are thrilled to be a part of the Magento and X.Commerce communities and look forward to working with many more Magento customers and merchants.

Thanks,

John-

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EasyAsk Partners with Magento to Bring the Enterprise-Class Natural Language EasyAsk E-Commerce Edition Search to Magento Merchants Worldwide

The Integration of EasyAsk Search and Merchandising with Magento Allows Customers of Any Size to Take Advantage of the Conversion Power of Natural Language

BURLINGTON, MA and LOS ANGELES, CA—November 1, 2011 – EasyAsk, the industry leading provider of natural language e-commerce search and merchandising solutions, today announced a partnership with Magento, the fastest growing e-commerce platform in the world, to integrate EasyAsk’s best-in-class natural language eCommerce search, navigation and merchandising platform with Magento, bringing the solution to Magento merchants around the globe. The integrated solution makes it faster and easier for Magento Enterprise and Community customers to power their sites with EasyAsk’s enterprise-class natural language search and merchandising to increase conversion rates, deliver the best shopping experience and grow their e-commerce revenue.

“Converting visitors into buyers is a significant priority to our customers regardless of size or sector,” said Phil Robinson, Vice President of Business Development at Magento. “The EasyAsk search and merchandising solution uses natural language technology to provide an enterprise-class solution that is affordable and easy to use by any size customer. Now, any of our merchants can take advantage of EasyAsk to increase their conversion rates and grow their eCommerce revenue.”

The EasyAsk eCommerce search and merchandising software – available on-premise or as a service (SaaS) – is a comprehensive, full-featured solution that uses natural language technology to offer superior capabilities, including:

  • Intuitive natural language search that allows customers to enter highly descriptive search phrases – “men’s blue polo shirts under $50” – and find the exact products they seek in a single click
  • Powerful automatic features such as relaxation, spell correction and more, virtually eliminating the “no results” page creating a better shopping experience and drastically reducing lost visitors due to search
  • Integrated faceted navigation powered by natural language attributes that make it faster and easier for shoppers to navigate to products they like and speeding conversion
  • Easy to use merchandising tools which allow non-technical users to create powerful promotions with cross-sell and up-sell offers driven by natural language rules
  • Advanced analytics that identify trends in shopping behavior, brand experience and more, providing pinpoint advice to merchandising teams to better tune the shopping experience

EasyAsk eCommerce Edition has helped customers achieve industry-leading conversion rates that dramatically increase their e-commerce revenues.

The EasyAsk Magento Extension integrates EasyAsk search, navigation and merchandising with the Magento eCommerce platform for fast, easy implementation and delivers a seamless customer experience for site visitors.  The Extension and the easy to use EasyAsk tools allow customers to implement EasyAsk natural language search and merchandising in days versus the weeks or months required by other third party search platforms, for faster return on investment.

“We are pleased to partner with Magento to create an innovative eCommerce solution that combines to deliver the best customer conversion rates in the industry,” said Craig Bassin, CEO of EasyAsk.  “Blending EasyAsk’s natural language technology with the state of the art eCommerce functionality of Magento allows customers of any size to offer a superior shopping experience that will fuel their eCommerce growth.  We are truly delivering the benefits promised by IBM/Watson to all of our EasyAsk eCommerce customers and doing it today.”

IJHANA, a leading e-commerce consulting firm and Magento partner implemented the combined Magento and EasyAsk solution for a large tool retailer with a catalog of over 5,000 items.  “The e-commerce catalog was characterized by complex descriptions and terminology requiring a search product that intuitively knew what the visitor was looking for,” said Kevin Calloway, Managing Partner, IJHANA.  “The EasyAsk natural language solution was easy to implement and dramatically expanded the search and navigation capabilities, helping the site convert customers faster.”

About Magento
Magento (https://www.magentocommerce.com/) is a feature-rich, open-source, enterprise-class eCommerce solution that offers merchants a high degree of flexibility and control over the user experience, catalog, content, and functionality of their online store. In August 2011, Magento was acquired by eBay Inc., and is now part of the X.commerce division (www.x.com). Launched in 2007, the Magento platform now serves tens of thousands of merchants worldwide, and is supported by a global community of solution partners and third-party developers. Magento Go is a hosted, software-as-a-service solution that provides small and growing merchants with the ecommerce tools they need to succeed online. Based in Los Angeles, Magento, Inc. is a fast-paced, entrepreneurial organization dedicated to the mission of enabling the eCommerce ecosystem. www.magentocommerce.com  

About EasyAsk
EasyAsk is radically changing the speed and ease of how people find information through the company’s ground-breaking natural language search software.  EasyAsk software products go far beyond traditional search, allowing users to simply ask questions in plain English and receive highly tuned results on demand.  The EasyAsk eCommerce Edition uses this unique technology to deliver an industry leading website search, navigation and merchandising solutions that boosts online revenue through increased conversion rates, better customer experience and agile merchandising.  EasyAsk Business Edition revolutionizes enterprise decision-making, moving beyond traditional business intelligence solutions with easy, low-cost deployment and a unique natural language interface that extends access to information anywhere in the organization.

Based in Burlington, Massachusetts, EasyAsk has long been a leader in natural language information analysis and delivery software. Customers such as Coldwater Creek, Lands End, Lillian Vernon, Aramark, TruValue, Siemens, Hartford Hospital, Ceridian, JoAnn Fabrics and Harbor Freight Tools rely on the EasyAsk software products to run their business and e-commerce operations daily.  For more information, please visit EasyAsk.

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Looking for a Better Search Solution?

 

A recent industry study found that 85% of site searches don’t work.  And what happens when visitors can’t find what they are looking for?  A related study found that 80% of visitors that encountered poor search would abandon the site.

Can you really afford to lose customers like this?

Many e-commerce sites, including those in the Internet Retailer 1000, use sub-par search solutions built into their e-commerce platforms or inferior third party products that simply do not produce the right results and are costly to manage.  The result is lost visitors, a poor customer experience and an inability to convert customers.

With EasyAsk natural language search and navigation, your visitors will find products faster and quickly be converted from shoppers to buyers.  This will increase your customer conversion rates.  We guarantee it!

Just ask the over 400 e-commerce sites that are powered by EasyAsk, ranging from large to small, including: The North Face, Journey’s, Anna’s Linens, Lillian Vernon, True Value, JoAnn Fabrics, InkJet Superstore, Travers Tool and Schuler Shoes.

With EasyAsk natural language search your e-commerce site will be turbo-charged with:

  • A more powerful search box where customers can enter even long-tail search phrases – “men’s blue polo shirts under $50” – and get to the exact products they want faster, greatly increasing the odds of purchasing,
  • Built in spell-correction and other linguistic processing techniques that virtually eliminate “no results” searches,
  • Dynamic guided navigation built automatically from your product catalog and generated on the fly based on the visitor’s search terms,
  • Easy to use merchandising tools so merchandisers can manage offers and promotions on their own, without the help of IT staff and making the site more agile.

Just ask InkJet Superstore, a leading online seller of printer cartridges and components.  website.  Accroding to Ilan Douek, the President of InkJet Superstore:

“Nothing is more important than being able to direct buyers to the right cartridge and accessories.  EasyAsk gave us search capabilities that deliver rich, accurate results to both increase conversion rates and reduce the burden on our call center.”

Fill out the form on the right and you can receive a free copy of our e-commerce search guide, The ABCs of E-Commerce Search.  This will help you maximize the effectiveness of your search environment.

In addition, you will be eligible for a free e-commerce search impact analysis, where our team of search and merchandising experts will assess your site and provide direct ways in which better e-commerce search can impact your site and sales.

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Natural Language, a Solution Who’s Time Has Come

EasyAsk CEO, Craig Bassin, delivers a stirring byline article that discusses the history of natural language technology, the recent accelerated events which are creating tremendous interest in natural language products, and the various business problems EasyAsk can and has solved to-date. According to Craig:

“If Watson is focused on big problems, how can I use natural language solutions to better my business today? Perhaps you want to increase website customer conversion and user experience, better manage sales processes, deliver superior customer support, or in general, make it easier for your workers to find the right information to do their job. So where do you go?”

Link to the full article.

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NetSuite E-Commerce

Are you frustrated with the built-in NetSuite e-commerce search?  Is it delivering poor results to your visitors, irritating them to the point of leaving your site?  Could your site use a boost in customer conversion?

EasyAsk gives you the customer conversion power of EasyAsk natural language to your NetSuite e-commerce site.  With EasyAsk, visitors will find products faster and quickly be converted from shoppers to buyers, which will increase your customer conversion rates, order sizes and overall e-commerce revenue.  We guarantee your conversion rates will increase with EasyAsk.

How does EasyAsk do it?  The secret is the natural language technology.  EasyAsk natural language gives your NetSuite Suite Commerce site:

  • A more powerful search box where customers can enter descriptive search phrases – “men’s blue polo shirts under $50” – and get to the exact products they want faster, greatly increasing the odds of purchasing,
  • Automated linguistic processing features such as spell-correction, stemming and relaxation that ensure visitors will see results and not receive the dreaded “no results” page,
  • A greater number of attributes and guided navigation options built automatically by EasyAsk from your product catalog to deliver more accurate results and faster navigation,
  • Easy to use merchandising tools so merchandisers can manage offers and promotions on their own, without the help of IT staff and making the site more agile.

EasyAsk is highly integrated with NetSuite Suite Commerce with automated extracts from the NetSuite Item Catalog, and unique direct integration with the NetSuite application server that eliminates sub-domains and maximizes your SEO.

Just ask InkJet Superstore, a NetSuite customer.  The built in NetSuite search could not handle InkJet Superstore’s search needs.   The company tried other 3rd party search products only to see those fail as well.  Inkjet Superstore turned to EasyAsk, and now has a more visitor friendly search box and has practically eliminated no results pages.  The EasyAsk implementation was fast and required little resource from InkJet Superstore.

Fill out the form on the right and you can receive a free copy of our search tips white paper, The ABCs of E-Commerce Search.

Also check out the EasyAsk product here on our website and learn about the numerous customers that are taking advantage of EasyAsk natural language to convert more visitors. 

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WebSphere Commerce

Are you tired of using OmniFind to power the e-commerce search behind your WebSphere Commerce site?  Are you spending costly technical resources to update and manage the search?  Does the search box annoy visitors with no results pages and force them to navigate through pages and pages of results to find the products they are looking for?

Why settle for bad and costly search?  EasyAsk uses natural language technology to make your e-commerce search easier to manage while giving your e-commerce site the best search box, most flexible navigation and easiest to use merchandising tools in the industry.

With EasyAsk, visitors will find products faster and quickly be converted from shoppers to buyers, which will increase your customer conversion rates, order sizes and overall e-commerce revenue.  EasyAsk will also virtually eliminate no results searches, delivering a better customer experience.  We guarantee your conversion rates will increase and lost visitors will drop with EasyAsk.

How does EasyAsk do it?  The secret is the natural language technology.  EasyAsk natural language gives your WebSphere Commerce site:

  • A more powerful search box where customers can enter descriptive search phrases – “men’s blue polo shirts under $50” – and get to the exact products they want faster, greatly increasing the odds of purchasing,
  • Automated linguistic processing features such as spell-correction, stemming and relaxation that ensure visitors will see results and not receive the dreaded “no results” page,
  • A greater number of attributes and guided navigation options built automatically by EasyAsk from your product catalog to deliver more accurate results and faster navigation,
  • Easy to use merchandising tools so merchandisers can manage offers and promotions on their own, without the help of IT staff and making the site more agile.

The EasyAsk implementation is easy and requires little resource to maintain.  Search analytics with direct point-and-click actions allow non-technical staff to tune and maintain the search, eliminating frustratingly slow update processes.  With EasyAsk, your search is as dynamic and flexible as you want.

Fill out the form on the right to download our free white paper: Delivering a Richer Shopping Experience on Websphere Commerce.

Also check out the EasyAsk product here on our website and earn about the numerous customers that are taking advantage of EasyAsk natural language to convert more visitors.

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EasyAsk Search for Magento

EasyAsk gives you the customer conversion power of natural language for your Magento e-commerce site.  With EasyAsk, visitors will find products faster and quickly be converted from shoppers to buyers, which will increase your customer conversion rates, order sizes and overall e-commerce revenue.  We guarantee your conversion rates will increase with EasyAsk.

How does EasyAsk do it?  The secret is the natural language technology.  EasyAsk natural language gives your Magento site:

  • A more powerful search box where customers can enter descriptive search phrases – “men’s blue polo shirts under $50” – and get to the exact products they want faster, greatly increasing the odds of purchasing,
  • A greater number of guided navigation options built directly and automatically by EasyAsk from your product catalog,
  • Easy to use merchandising tools so merchandisers can manage offers and promotions on their own, without the help of IT staff and making the site more agile.

Just ask The North Face Europe, a Magento customer about EasyAsk. The North Face Europe deployed EasyAsk to support their business units across 9 countries including the UK, Germany, Netherlands, Sweden, France, Italy, Spain and Austria taking full advantage of EasyAsk’s support for local languages, whilst further leveraging the investment made in their existing Magento systems. The EasyAsk site search and navigation drove a 35% increase in search conversion rates and a 24% increase in revenue from search for the North Face Europe.

Additional EasyAsk Magento customers include: Sonic Sense, Anna’s Linens, HD Tracks and Daz3D.

Fill out the form on the right and receive our free white paper: Delivering a Richer Shopping Experience on Magento.

Also, please sheck out EasyAsk products here on our website and earn about the numerous customers that are taking advantage of EasyAsk natural language to convert more visitors. 

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Internet Retailer: DollarDays cuts through the site search thicket with Natural language

Dollar Days International uses EasyAsk eCommerce Edition to increase customer conversion and reduce lost visitors using EasyAsk eCommerce Edition, as published in an Internet Retailer article. According to Dollar Days CEO Marc Joseph:

“We’re a one-stop shop for small businesses who buy from us, and we have to get our customers quickly to what they want.  The natural language search allows our customers to find the exact product in a single click, increasing our customer conversion rates.”

Read the article on Internet Retailer.

Ready to see how EasyAsk's eCommerce solution can help you? Request a demo!
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