Intelligent Search: What Google’s New “Semantic Search” Means for Search on your e-Commerce Site

BY EasyAsk CEO Craig Bassin Google has recently announced that it is adding more “semantic search” techniques into its otherwise largely keyword search. This means matching on the meaning of words, rather than just the occurrence of words. Since nearly all of your customers also use Google, their expectations for search are conditioned by Google. […]
EasyAsk Partners with Explore Consulting to Help Fusion Beads – a NetSuite E-Commerce Site – to Improve Search and Navigation

Partnership offers e-retailing customers, including those of Fusion Beads, improved shopping experience EasyAsk, the leading provider of natural language solutions and technology, and Explore Consulting, a professional services company that provides innovative technology solutions for managing business data and a cost-effective approach to completely outsourced IT in the cloud, today announced a partnership to deliver […]
Benefits of Semantic Natural Language Search for E-Commerce

BY EasyAsk CEO Craig Bassin How this paradigm shift will change Web and mobile e-commerce forever Advancement in communication and technology over the last two decades has been dramatic, and the way people consume information has evolved in parallel. Not long ago, people turned to libraries, dictionaries, reference journals, books, phone books and printed newspapers […]