Internet Retailer: Tool retailer lets mobile shoppers speak their searches
Travers Tools Company implements a voice search feature into its mobile site. Consumers visiting the mobile site for Travers Tools Company Inc. searching for a specific drill bit now need only ask for it. The retailer recently launched an updated m-commerce site that enables consumers to speak their site searches. The service, from site search […]
EasyAsk Products – Excerpt from Sync-Up Interview on the Pulse Network
Sync-Up host Tyler Pyburn asks CEO Craig Bassin about EasyAsk’s products – EasyAsk eCommerce, Business Edition and Quiri. Share List
Voice Recognition & EasyAsk Quiri – Interview Excerpt on Pulse Network Sync-Up
EasyAsk CEO Craig Bassin talks about the differences between “voice-recognition” and “natural language search” – without understanding intent, you can’t accurately answer questions. Craig also notes that even Google is evolving from traditional keyword search. Share List
Google joining IBM, Apple and EasyAsk? Pigs fly! News at 11…
(Message from the CEO of EasyAsk, Craig Bassin) Looks like this is the beginning of the end for keyword search. You’ve probably seen a number of articles discussing Google’s shift to ‘semantic search’. Anyone understand what that REALLY means? First, the definition of ‘semantic search’ is an understanding of the ‘intent’, or meaning, of […]