Archive for month: April, 2019

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Using AI-based Natural Language to improve eCommerce

Search is the Gateway

Search is essential in eCommerce – it is the gateway. Search is how consumers express what they want and if they don’t find what they want, they can’t buy it. People who choose to search have a far better idea of what they are looking for than those who browse, and are therefore far more likely to make a purchase. This means that understanding the intent of the shopper, however it is worded, is essential to conversion in eCommerce. Read More

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The Proliferation of Voice

And the implications for eCommerce

 

 

Automation of the home environment through Voice

It’s all about the Voice

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