Online Merchandising using Special Display Blocks Part 1

As discussed in the EasyAsk white paper Increasing Customer Conversion by Boosting Product Findability, customer eyes are always drawn to special display areas ion the browser, making them a fantastic way to promote products and drive more sales. Many sites will have often used special display blocks such as “Related Items” for cross-sell promotions or […]
EasyAsk Announces Global Release of Magento Connector

We announced the global release of the EasyAsk Magento Connector this morning. The EasyAsk Magento Connector enables rapid implementation and direct integration of EasyAsk natural language search, navigation and merchandising for Magento E-Commerce sites. The EasyAsk Magento Connector: Is integrated directly with the Magento product catalog and attributes, enabling using long-tail natural language searches, even […]
EasyAsk Announces Global Release of Magento Connector for E-Commerce Sites

EasyAsk for Magento delivers superior natural language search, navigation and merchandising for Magento customers that dramatically increases conversion and revenue over the embedded Solr search. Burlington, MA – March 25, 2014 – EasyAsk, the leader in natural language software and solutions, today announced the global availability of the EasyAsk Magento Connector which seamlessly integrates EasyAsk […]
Internet Retailing Expo 2014

EasyAsk will proudly be exhibiting at the Internet Retailing Expo 2014 in Birmingham, United Kingdom on March 26th and 27th. Come talk to us, see our latest customer stories and watch compelling demonstrations at Stand #A37, just across from the Magento booth. We look forward to seeing you at the event. Share List
Boosting Product Findability to Increase Conversion

Since “find” is the first stage in the purchase process, understanding how customers find products on your e-commerce site and adjusting the site to match their needs is the most essential element to improving the purchase process. This will increase your customer conversation rate, generate larger order sizes, drive more revenue and increase customer satisfaction. […]
Promoting Your Best Products Online

When a customer performs a search or navigates to a category, the most important thing is to get the right products to the top of the page. But what defines the right products? They could be the combination of products that most accurately match the search and products you want to promote at this time […]
The North Face Europe Uses EasyAsk on Magento

We were pleased to announce this morning as part of our continued partnership with The North Face® that The North Face Europe has rolled out EasyAsk eCommerce Edition for Magento on 11 different sites across Europe. This rollout delivers the customer conversion power of EasyAsk’s natural language search, navigation and merchandising to each of these […]
The North Face® Europe Uses EasyAsk for Magento to Allow E-commerce Customers to Search Using Natural Language and Voice

Leading Outdoor brand The North Face, a Division of VF Outdoor Inc. deploys EasyAsk eCommerce Edition across key European business units to deliver enhanced site search and navigation, seeing a 35% increase in search conversion rates and a 24% increase in revenue from search. NEWS HIGHLIGHTS The North Face EMEA have deployed EasyAsk to deliver […]
Search-as-you-Type completely transforms your search box into a sales box

Once upon a time the search box was a mundane rectangle sitting in the upper part of an e-commerce site. It served a purpose and sites that recognized the need for good e-commerce search enabled their customers to find what they were looking for. Simple features such as auto-complete and search suggestions helped guide visitors […]
Search-as-you-Type transforms your search box into a sales box

Auto-complete and search suggestions were interesting add-ons to help enhance your e-commerce search box. But Search-as-you-Type (SayT) completely revolutionizes how your search box works and turns it into a “sales box” that converts visitors into customers so fast, it will make your head spin. Watch this short video (1 minute) to see how Search-as-you-Type […]