The Proliferation of Voice
And the implications for eCommerce Automation of the home environment through Voice It’s all about the Voice Share List
If Your Search Box Was a Personal Shopper, Would You Fire It?
In the world of online shopping, your site search box is like your personal shopper. You know, like the ones who ask you, “How may I help you?” when you walk into a department store. In the real world, if you’re asked that, you’re going to tell them how they can help you. But […]
Google joining IBM, Apple and EasyAsk? Pigs fly! News at 11…
(Message from the CEO of EasyAsk, Craig Bassin) Looks like this is the beginning of the end for keyword search. You’ve probably seen a number of articles discussing Google’s shift to ‘semantic search’. Anyone understand what that REALLY means? First, the definition of ‘semantic search’ is an understanding of the ‘intent’, or meaning, of […]
Why It’s Cool to be a Cool Vendor
With EasyAsk being acknowledged as a Cool Vendor for 2012, I figured it would be a good idea to give you some insight into why it’s cool. So let’s take a look at a couple of past winners. In 2011, Bazaarvoice was acknowledged as a Cool Vendor. Bazaarvoice is a multinational internet marketing company […]
Travers Tool Mobile Site
EasyAsk customer, Travers Tool Company, has launched a new mobile commerce site. The mobile optimized site presents the search engine, category structure and products in a more friendly way for the smaller screen real estate of mobile devices. The new mobile platform will be especially convenient for finding product attributes and specifications when a PC […]
EasyAsk Brings Intelligence and Control Lucene/Solr Can’t Touch
Lucene/Solr is great for developers that enjoy tinkering with code as if it’s DNA and you’re working on the Captain America Super-Soldier Serum. But what if you don’t have the time or resources? What if you’re a company that cannot afford the manpower or hours needed to work on the open-source, Java-based search library? What […]
Siri-Cized Sites With Voice-Enabled Mobile Shopping? EasyAsk Customers Are Already There
The technological world seems to be making a shift. It began with those three days in February 2011, when IBM’s Watson computer competed on Jeopardy! (By the way, the natural language super-computer trounced the shows two biggest champions!) And culminated with Apple releasing Siri in their latest model of cell phone, the iPhone 4S on […]
Oracle Welcomes ATG and Endeca, Is Your Site Welcome Too?
You’re currently a customer of Endeca. Your site has been expensive to maintain, but it has worked well enough and you see no need to make a change. Recently however, changes have been made to the company who runs your search. Changes that could affect your relationship and your ability to do business. In October […]