B2B Series Challenge 4: Dynamic Pricing
According to Forrester, B2B eCommerce in the U.S. will hit $1.2 trillion by 2021, seeing a Compound Annual Growth Rate (CAGR) of 7.4% over the next four years. It is therefore essential that B2B businesses optimize the experience for their customers online. B2B sites have typically been known as less usable, but it is time […]
B2B Series Challenge 1: Product Findability
According to Forrester, B2B eCommerce in the U.S. will hit $1.2 trillion by 2021, seeing a Compound Annual Growth Rate (CAGR) of 7.4% over the next four years. It is therefore essential that businesses optimize the eCommerce experience for their customers. B2B sites have typically been known as less usable, but it is time for […]
Optimizing your eCommerce site for the Holiday Season 7: Why NLP does Keywords Better
We hope you have found our recent blog posts useful and that you’ve implemented the ideas to ensure your eCommerce site is ready for the Holiday season. Creating an optimized shopping experience for your customers will be a gift to your business accounts as well as your customers. This blog post is the last in […]
Optimizing your eCommerce site for the Holiday Season 6: Navigation Best Practices
The summer is now a distant memory and the impending Holiday season will soon be upon us. Now is the time to act to ensure your eCommerce site is ready. Creating an optimized shopping experience for your customers will be a gift to your business accounts as well as your customers. This blog post is […]
You’re Betting Your eCommerce Business on . . . SOLR ??!!
What’s behind your eCommerce search box? You’re not going to like the answer As an eRetailer, one of the most critical functions on your website is your search box. This is where your shoppers go to find things they want to buy. The truth is that, deep down; you know it just doesn’t work very well. […]
Oracle Welcomes ATG and Endeca, Is Your Site Welcome Too?
You’re currently a customer of Endeca. Your site has been expensive to maintain, but it has worked well enough and you see no need to make a change. Recently however, changes have been made to the company who runs your search. Changes that could affect your relationship and your ability to do business. In October […]
Oracle Buys Endeca – Another E-Commerce Software Company to Vanish?
Endeca goes to Oracle. Now that is big news. I’ve read nine articles analyzing the acquisition and they all paint the same picture: good news for Oracle’s BI solutions; an enhanced Oracle BI architecture with Endeca’s ability to integrate unstructured data; new functionality for Oracle BI in analyzing data from Hadoop. The consensus is clear: […]