Automatic Spell Correction in eCommerce Search Saves you Time and Money
The last thing any visitor wants to see when they perform a search on an eCommerce Site is a page that says “No Results”. As we indicated in our recent whitepaper, Increase Customer Conversion by Boosting Product Findability, misspellings and using different tenses is a very common occurrence by eCommerce shoppers. To make your site […]
Increase Conversion by Boosting Product Findability
Finding products is the first stage in any purchase process. Since more than 80% of internet purchase involve search (Brett Gilbertson – Conversionrate.com, 2011), the search box is the most important part of your site to drive purchases. Understanding customer behavior on your site – in particular how customers find products – allows you to […]