Six Scary Site Search Statistics
and how to make sure your customers don’t run away screaming When eCommerce site search is working well, it is a dream for your customers: they can find what they’re looking for, the first time. No need to endlessly click through your site’s categories and attributes. Unfortunately, eCommerce search is too often scaring customers away. […]
Optimizing your eCommerce site for the Holiday Season 4: Messaging on Product Results Pages
If you’ve been following our Holiday blog series, you’ll be getting the idea by now; small changes can make a big difference to your bottom line. Creating an optimized shopping experience for your customers will be a gift to your business accounts as well as your customers. This blog post is the fourth in the […]
Google joining IBM, Apple and EasyAsk? Pigs fly! News at 11…
(Message from the CEO of EasyAsk, Craig Bassin) Looks like this is the beginning of the end for keyword search. You’ve probably seen a number of articles discussing Google’s shift to ‘semantic search’. Anyone understand what that REALLY means? First, the definition of ‘semantic search’ is an understanding of the ‘intent’, or meaning, of […]