Lost in Shopping
With apologies to Sofia Coppola, sometimes trying to purchase an item in an unfamiliar environment can be a difficult challenge. Have you ever shopped at a new grocery store? All the items are in different aisles from your regular store. The labels over the aisles are different and may not make sense to you. And […]
Intelligent Search: What Google’s New “Semantic Search” Means for Search on your e-Commerce Site
BY EasyAsk CEO Craig Bassin Google has recently announced that it is adding more “semantic search” techniques into its otherwise largely keyword search. This means matching on the meaning of words, rather than just the occurrence of words. Since nearly all of your customers also use Google, their expectations for search are conditioned by Google. […]
EasyAsk Partners with Explore Consulting to Help Fusion Beads – a NetSuite E-Commerce Site – to Improve Search and Navigation
Partnership offers e-retailing customers, including those of Fusion Beads, improved shopping experience EasyAsk, the leading provider of natural language solutions and technology, and Explore Consulting, a professional services company that provides innovative technology solutions for managing business data and a cost-effective approach to completely outsourced IT in the cloud, today announced a partnership to deliver […]
CPC Strategy E-Commerce News – How Do You Increase On-Site Conversion Rates? Enter Site Search Experts EasyAsk
Posted by CPC_Andrew on September 20, 2012 in Ecommerce With online traffic increasing in cost each year, retailers need to work on optimizing the conversion rates of the visitors that reach their site. There’s many ways to do this, and one of the most effective is implementing new site search technology to help consumers find the right […]
SemanticWeb – EasyAsk Helps DollarDays Boost Sales and Web Presence
EasyAsk reports that their client DollarDays has marked several milestones this back-to-school season thanks in part to EasyAsk’s natural language semantic search. The article states, “In 11 short years, Dollar Days is celebrating several milestones, including doubling the number of SKUs it offers to more than 225,000 and the number of suppliers to more than […]
DollarDays Delivers a Solid Back-to-School Season with EasyAsk Semantic Search
Move from Open Source Solr, to EasyAsk Improved Search, Navigation and Merchandising – Driving Business Forward EasyAsk, the leading provider of natural language semantic technologies, and DollarDays International, the largest by-the-case online store for small businesses shared details of DollarDays recent Back-to-School season success. In 11 short years, Dollar Days is celebrating several milestones, including […]
Gartner E-Commerce Search Best Practices Part 2
In my last blog post, I discussed the recent Gartner report “Best Practices in Strategically Combining Search, Content Analytics and E-Commerce.” One of the most important e-commerce search best practices that analysts Whit Andrews and Gene Alvarez emphasize is the ability to “Offer effective definition-matching and handling of ambiguity in Query terms.” Let’s take a […]
Gartner Best Practices in E-Commerce Search – Part 1
July is “Best Practices” month here at EasyAsk – where we describe good search, navigation and merchandising techniques that can help you convert more customers. As you and your teams ramp up for busy back-to-school and holiday seasons, we want to help you convert more visitors into sales. Over the course of this month, our […]
EasyAsk Partners with Magento to Bring the Enterprise-Class Natural Language EasyAsk E-Commerce Edition Search to Magento Merchants Worldwide
The Integration of EasyAsk Search and Merchandising with Magento Allows Customers of Any Size to Take Advantage of the Conversion Power of Natural Language BURLINGTON, MA and LOS ANGELES, CA—November 1, 2011 – EasyAsk, the industry leading provider of natural language e-commerce search and merchandising solutions, today announced a partnership with Magento, the fastest growing […]