Gartner E-Commerce Search Best Practices Part 2
In my last blog post, I discussed the recent Gartner report “Best Practices in Strategically Combining Search, Content Analytics and E-Commerce.” One of the most important e-commerce search best practices that analysts Whit Andrews and Gene Alvarez emphasize is the ability to “Offer effective definition-matching and handling of ambiguity in Query terms.” Let’s take a […]
Gartner Best Practices in E-Commerce Search – Part 1
July is “Best Practices” month here at EasyAsk – where we describe good search, navigation and merchandising techniques that can help you convert more customers. As you and your teams ramp up for busy back-to-school and holiday seasons, we want to help you convert more visitors into sales. Over the course of this month, our […]
Why It’s Cool to be a Cool Vendor
With EasyAsk being acknowledged as a Cool Vendor for 2012, I figured it would be a good idea to give you some insight into why it’s cool. So let’s take a look at a couple of past winners. In 2011, Bazaarvoice was acknowledged as a Cool Vendor. Bazaarvoice is a multinational internet marketing company […]
EasyAsk Named Cool Vendor
It is always great to be considered Cool. But that is usually a personal distinction. Now Cool is an attribute given to software vendors such as EasyAsk. EasyAsk is proud to announce that we have been included in the list of “Cool Vendors” in the ‘Cool Vendors in Analytics and Business Intelligence, 2012’* report by […]