Andertons Implements New Site Search Solution

Published by Retail Systems By Karen Moss Metakinetic, and EasyAsk have joined forces to implement a new site search, navigation and merchandising solution for Andertons. The need for the solution, which replaces the previous 3rd party search software, was identified by Metakinetic as part of the ongoing strategic e-commerce consultancy that it provides to Andertons, […]

Merchandising Solution for Andertons

Published by Econsultancy Full service ecommerce agency, Metakinetic, and EasyAsk, the natural language search technology and solutions leader, have joined forces to plan and implement a new site search, navigation and merchandising solution for Andertons, the musicians’ No. 1 superstore. The need for the solution, which replaces the previous 3rd party search software, was identified […]

Why Doesn’t Anyone Use My Search Box?

We don’t want to appear rude, but if this is a question you’ve been asking about your eCommerce site, the chances are it’s because it’s no good. Poor or inconsistent search results are a fact of life for all too many online retailers, with damaging results to conversion, sales and profitability. Here are a few […]

IRCE 2013 Come Get Yer Popcorn

We’re very excited to be exhibiting at IRCE 2013, going on right now in Chicago from June 4-7. As of now, the show has officially begun with the Opening Reception taking place in the Exhibit Hall. Wednesday, the Exhibit Hall is open from 9 am to 7 pm and on Thursday from 9 am to […]

EasyAsk eCommerce Edition Search-as-you-Type (SayT) Revolutionizes Instant Search

Burlington, MA – June 5, 2013 – EasyAsk, the Natural Language technology and solutions leader, today announced a major enhancement to its eCommerce Edition called Search-as-you-Type (SayT). SayT takes the concept of auto complete to the next level. In addition to offering word suggestions as the visitor is typing, EasyAsk SayT presents product results and […]

Improve Your SEO with EasyAsk

SEO is the lifeblood of the online retailer. Most online shoppers begin looking for an item by using a well-known search engine such as Google or Bing, and how your products show up in those results is critical to your success. Making SEO additionally challenging for eCommerce businesses is the fact that their sites are […]

3 Effective Ways to Make E-Commerce More Engaging

Published in Direct Marketing News June 1, 2013 by Ryan Joe, Senior Editor It can be relatively easy to engage customers on e-commerce websites when marketers know who those customers are or the nature of their purchase histories. But what about customers who don’t sign in? Or first-time customers? The following are three ways companies are building engagement […]