Managing the Pitfalls of E-Commerce Growth
Few things are more satisfying to an e-commerce retailer than experiencing rapid growth in site usage and sales. But with that growth can come challenges, which if not seen and addressed, can undermine the anticipated success and profitability. Many e-tailers begin with an off-the-shelf ecommerce platform, such as Magento, Netsuite or IBM Websphere Commerce, which […]
Why Natural Language Search is Important
The robust future of e-commerce retail is hardly in dispute. According to Forrester Research, the online retail market is expected to reach $246 billion in 2014. While consumers have embraced online shopping, the consensus on how well e-tailers’ websites are serving those customers remains open for discussion. […]
E-Commerce Search: What You Need to Know, Part II
Merchandising and Management This post is part 2 of a two part series. In Part I of this blog post, we discussed the numerous benefits e-commerce search technology can provide for your customer, which directly translate to increased conversion and sales for your business. In addition […]
E-Commerce Search: What You Need to Know, Part I
Why is eCommerce Search Important? This post is part 1 of a two part series. In a nutshell, search can make or break the profitability of your e-commerce site. Poor search leads to lost visitors, poor conversion rates and lower revenue. A recent Jupiter Research study reports […]
Why Are Visitors Abandoning the Cart Without Buying?
This is a guest post from the folks at AbandonAid In recent years, rates of shopping cart abandonment have gone way up. However, with the help of Abandonaid, e-commerce marketers who have problems with high shopping cart abandonment do not have to worry anymore. But why do […]
Searching For Results
Apr 29, 2013 Judith Lamont, Ph.D., This article appears in the KMWorld issue May 2013, [Volume 22, Issue 5] A strong search capability on e-commerce sites seems like an obvious requirement, yet surprisingly often it is overlooked, to the detriment of the merchandiser. Potential customers who cannot find what they want in their first search attempt […]
Come Meet Ben at Inforum!
Look For The Man In The Furry Green Hat! If you are an Infor Storefront Customer, you may be heading to Orlando this weekend for Inforum 2013. If you are planning to be there, our own Ben Rudnick would love to meet up with you while he’s there! Infor Storefront is built on the award […]
Is it Time To Upgrade The Site Search Built Into Your Platform?
Top tier eCommerce platforms like Magento and Websphere Commerce are optimized to provide an array of services to help you deliver an excellent eCommerce site. These services includes a shopping cart, content management system, product catalog management, customer relationship management, order management and more. They also offer basic keyword search […]
5 Ways to Increase eCommerce Revenue and Grow Conversions
The online retail market is expected to reach nearly $249 billion by 2014 according to Forrester Research. For companies that want to get their piece of this huge pie (or even larger share), e-commerce search, navigation and merchandising play a critical role. This white paper will discuss: […]
ABCs of eCommerce Search
Time and again, industry reports have proven that eCommerce site search, navigation, and merchandising are make or break technology for your eCommerce revenue and operations. Survey data shows the potentially strong downside of poor site search: 85% of site searches don’t return what the user […]