Why It’s Cool to be a Cool Vendor
With EasyAsk being acknowledged as a Cool Vendor for 2012, I figured it would be a good idea to give you some insight into why it’s cool. So let’s take a look at a couple of past winners. In 2011, Bazaarvoice was acknowledged as a Cool Vendor. Bazaarvoice is a multinational internet marketing company […]
Travers Tool Mobile Site
EasyAsk customer, Travers Tool Company, has launched a new mobile commerce site. The mobile optimized site presents the search engine, category structure and products in a more friendly way for the smaller screen real estate of mobile devices. The new mobile platform will be especially convenient for finding product attributes and specifications when a PC […]
SKU Processing: Optimizing search results to maximize conversion
As much as we like to promote natural language long-tail searches here at EasyAsk, the unfortunate reality of the e-commerce market is that Google (and others) have taught us to search wrong. Many visitors go to a web store and do what I call SSTN – simple search then navigation. But what if your site […]
EasyAsk at SuiteWorld 2012
We at EasyAsk will be very busy at the upcoming NetSuite SuiteWorld 2012 event next week in San Francisco. At this event we will be showing our eCommerce Edition for NetSuite and Business Edition for NetSuite. In addition, we will be unveiling a new EasyAsk Quiri solution for NetSuite (look out for the news on […]
EasyAsk Named Cool Vendor
It is always great to be considered Cool. But that is usually a personal distinction. Now Cool is an attribute given to software vendors such as EasyAsk. EasyAsk is proud to announce that we have been included in the list of “Cool Vendors” in the ‘Cool Vendors in Analytics and Business Intelligence, 2012’* report by […]
EasyAsk Brings Intelligence and Control Lucene/Solr Can’t Touch
Lucene/Solr is great for developers that enjoy tinkering with code as if it’s DNA and you’re working on the Captain America Super-Soldier Serum. But what if you don’t have the time or resources? What if you’re a company that cannot afford the manpower or hours needed to work on the open-source, Java-based search library? What […]
Siri-Cized Sites With Voice-Enabled Mobile Shopping? EasyAsk Customers Are Already There
The technological world seems to be making a shift. It began with those three days in February 2011, when IBM’s Watson computer competed on Jeopardy! (By the way, the natural language super-computer trounced the shows two biggest champions!) And culminated with Apple releasing Siri in their latest model of cell phone, the iPhone 4S on […]
Oracle Welcomes ATG and Endeca, Is Your Site Welcome Too?
You’re currently a customer of Endeca. Your site has been expensive to maintain, but it has worked well enough and you see no need to make a change. Recently however, changes have been made to the company who runs your search. Changes that could affect your relationship and your ability to do business. In October […]
It’s elementary Watson . . . it’s all about Siri!
Without trying to be too dramatic here, everything has now changed. The world has shifted. We are in the midst of a technology paradigm shift. Thank you, Siri. Here’s the how and the why of it. As CEO of EasyAsk, I’m certainly attentive to my company’s needs. I have to confess, I’m one of those […]
Magento, EasyAsk and IJHANA
IJHANA is a global technology consulting firm that delivers progressive eCommerce sites using Magento Enterprise and Magento Go, along with Magento Extensions. IJHANA is a Magento Silver Partner and have an unmatched understanding of the Magento e-commerce plaform. IJHANA released a new case study on integrating EasyAsk eCommerce Edition with Magento, and the benefits one […]