Six Scary Site Search Statistics
and how to make sure your customers don’t run away screaming When eCommerce site search is working well, it is a dream for your customers: they can find what they’re looking for, the first time. No need to endlessly click through your site’s categories and attributes. Unfortunately, eCommerce search is too often scaring customers away. […]
IRCE @ RetailX 2019: How EasyAsk impressed prospective customers
The EasyAsk team recently visited the Windy City to be a part of IRCE at RetailX. This year’s event merged three shows into one, with the Internet Retailer Conference and Exhibition (IRCE) holding its 15th annual event. RetailX attracted 20,000 attendees and more than 1,200 exhibiting brands, with EasyAsk proud to be counted among […]
What is Conversational Commerce and what does it mean for eCommerce?
What is Conversational Commerce? The term ‘Conversational Commerce’ is used to describe the connection between Sellers and Buyers through messaging and chat applications. Many people now like to use chat systems to accomplish different tasks, but until fairly recently, this kind of interaction has predominantly been used for accessing support, such as customer services. But […]
Using AI-based Natural Language to improve eCommerce
Search is the Gateway Search is essential in eCommerce – it is the gateway. Search is how consumers express what they want and if they don’t find what they want, they can’t buy it. People who choose to search have a far better idea of what they are looking for than those who browse, and […]
The Proliferation of Voice
And the implications for eCommerce Automation of the home environment through Voice It’s all about the Voice Share List
B2B Series Challenge 3: Customer-Specific Catalogs
According to Forrester, B2B eCommerce in the U.S. will hit $1.2 trillion by 2021, seeing a Compound Annual Growth Rate (CAGR) of 7.4% over the next four years. It is therefore essential that B2B businesses optimize the experience for their customers online. B2B sites have typically been known as less usable, but it is time […]
B2B Series Challenge 2: Complex Part or Product Numbers
According to Forrester, B2B eCommerce in the U.S. will hit $1.2 trillion by 2021, seeing a Compound Annual Growth Rate (CAGR) of 7.4% over the next four years. It is therefore essential that B2B businesses optimize the experience for their customers online. B2B sites have typically been known as less usable, but it is time […]
B2B Series Benefits and Challenges
According to Forrester, business eCommerce in the U.S. will hit $1.2 trillion by 2021, seeing a Compound Annual Growth Rate (CAGR) of 7.4% over the next four years. It is therefore essential that B2B businesses optimize the experience for their customers online. B2B sites have typically been known as less usable, but it is time […]
Optimizing your eCommerce site for the Holiday Season 7: Why NLP does Keywords Better
We hope you have found our recent blog posts useful and that you’ve implemented the ideas to ensure your eCommerce site is ready for the Holiday season. Creating an optimized shopping experience for your customers will be a gift to your business accounts as well as your customers. This blog post is the last in […]
Optimizing your eCommerce site for the Holiday Season 4: Messaging on Product Results Pages
If you’ve been following our Holiday blog series, you’ll be getting the idea by now; small changes can make a big difference to your bottom line. Creating an optimized shopping experience for your customers will be a gift to your business accounts as well as your customers. This blog post is the fourth in the […]