EasyAsk for eCommerce
EasyAsk Delivers The Highest Conversion Rates in the Industry!
Sites that use EasyAsk for eCommerce have the highest conversion rates in the industry according to Nielsen//NetRatings (graph). B2B and B2C marketers turn to EasyAsk® to boost revenue opportunities, drive customer loyalty, and strengthen relationships with customers, partners, and suppliers.
EasyAsk offers world-class, site-level product search, navigation that adapts to search results, and a merchandising toolkit that allows marketers to control merchandising and promotions without a dependency on IT support.
Merchandising Made Easy!
Through a combination of unique and powerful capabilities that come together in a single, easy-to-use software application, EasyAsk gives merchandisers the direct control needed to showcase products.
In a single page view, EasyAsk gives merchnadisers the control to quickly and easily:
- Optimize product searches based upon a wide variety of parameters such as sales popularity and relevance
- Automatically adjust site navigation in real-time based upon search results
- Exploit up-sell and cross-sell opportunities
- Trigger graphical rollover displays
- Test new promotional strategies
Integrated, accurate feedback and analysis reporting supports continuous conversion rate improvements. EasyAsk is used by leading brands to convert Web site visitors to buyers.
EasyAsk Delivers the Ultimate Shopping Experience
EasyAsk also ensures that your customers have a superior shopping experience. They find what they want quickly in ways that make sense to them.
With EasyAsk, your customers can:
- Search using flexible, natural-language phrases
- Surf adaptive navigation links that quickly display the right products
- View product alternatives with just a mouseover
- Find related products and accessories
- Take advantage of specials to save money
The positive shopping experience delivered by EasyAsk will play a key role in developing customer brand loyalty so your customers spend more time buying, refer more of their friends, and return more often.
The following is a sampling of the many powerful features, click through for detailed descriptions.
Search Features
Site Search
Full Spectrum Search
Intelligent Category Search
Multiple, Integrated Search Styles
Search within Context
Results Grouping with Relevant Attributes
Search Display Control
Search to Landing Page
Search-Based Color Display
Navigation Features
Rich Attribution
Refinement Navigation
Flyover Navigation
Analysis Features
Built-in A/B Testing Analytics
Hot Score
Problematic Words
Advanced Data Cleansing
Merchandising Features
State of the Art Merchandising Administrative Dashboard
Vendor-Controlled Relaxation
Virtual Store
Item-Level RFID Integration
Relevancy Tuning and Management
Time-Based Attribution
Additional Features
Rapid Time-to-Value
Language Support
Industry-Specific Support
Scalability
Find out more about how you can benefit from EasyAsk for eCommerce by reading about B2B and B2C solutions.