Archive for category: News & Events

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NRF The Big Show 2015

EasyAsk is proud to be a sponsor and exhibitor at the upcoming 2015 National Retail Federation “Big Show” in New York City, January 11 to 14, 2015. EasyAsk will be in Booth #1667. Stay tuned for EasyAsk events and activities at The NRF Big Show 2015

To learn more about the NRF Big Show 2015, use the following links to the NRF Event site:

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Webinar on Responsive Web Design and Site Search

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EasyAsk to Show Significant Advantages of Natural Language E-Commerce Search over Obsolete Keyword Search at IRCE 2014

EasyAsk will showcase dozens of customer sites who upgraded from keyword search solutions from their e-commerce platform, SOLR and other 3rd party solutions.

 

INTERNET RETAILER CONFERENCE AND EXPO, CHICAGO, IL, USA – JUNE 9, 2014 – EasyAsk (www.easyask.com), the leading independent e-commerce site search provider as ranked by Internet Retailer, will be showcasing the significant advantages of natural language search, navigation and merchandising over obsolete keyword search products at the Internet Retailer Conference and Expo, June 10th through June 12th in Chicago.

At IRCE 2014, EasyAsk will be showcasing a large number of customer sites of e-retailers and B2B commerce firms who moved to EasyAsk’s natural language based solution.  Many of these customers could not get the results they needed from the search in their e-commerce platform, open source solutions such as SOLR or other 3rd party site search solutions – all based on keyword search technology.

Customers are gaining significant business results from EasyAsk including dramatic increases in customer conversion rates, higher Average Order Value (AOV), and rises in e-commerce revenue.  EasyAsk e-retail customers include The North Face (North America and Europe), Samsonite, Anna’s Linens, Journey’s, Boscov’s, J. Jill, True Value, Andertons Music, Jo-Ann, Lamps Plus, Personalization Mall, Sonic Sense, HD Tracks, Totsy and Travers Tools.  Leading B2B commerce firms are using EasyAsk also including Aramark, Kaman, Tenaquip, and C.H. Briggs, and EasyAsk is embedded in Infor Corporation’s B2B commerce solution, Infor Storefront.

The North Face Europe recently completed the implementation of EasyAsk on 11 sites across 9 different countries, seeing a 35% increase in search conversion rates and a 24% increase in revenue from search.

EasyAsk’s solution offer significantly superior features for site search, navigation and merchandising, including:

  • Natural language search
  • Advanced visual Search-as-you-Type (SayT) auto-suggestion
  • Algorithmic spell-correction and stemming, along with term relaxation,
  • Dynamic navigation multi-attribute selection,
  • Derived attributes and categories,
  • Part number search expanders,
  • SKU processing and grouping,
  • Easy to use merchandising studio with natural language rules,
  • Rich analytics and reports on customer behavior,
  • Full internationalization and localization,

EasyAsk works on any e-commerce platform with specific tight integrations with Magento, WebSphere Commerce, SAP Hybris, and NetSuite SuiteCommerce.

During IRCE 2014, EasyAsk will be continually showing customer sites and product demonstrations in their booth (#508).  A number of mini-sessions will be held at the EasyAsk booth by Ben Rudnick, e-commerce expert and EasyAsk’s “man in the green hat” to show how leading e-retailers are leapfrogging their competition with site search with significant advances in the EasyAsk solution.  The schedule for these sessions is as follows:

Tuesday, June 10th:

5:30 PM        E-Retailers Changing the Competitive Landscape with Natural Language Search

Wednesday, June 11th

10:00 AM     How Search-as-you-Type Changed the Tune at Anderton’s Music & Sonic Sense

11:00 AM     Live Sites using Natural Language Search, Navigation and Merchandising

1:00 PM        Making Part Number Search Easy with Natural language

2:00 PM        Using Voice-enabled Mobile Search to Hear Your Customers Clearly

3:00 PM        Live Sites using Natural Language Search, Navigation and Merchandising

Thursday, June 12th

10:00 AM     Using Voice-enabled Mobile Search to Hear Your Customers Clearly

11:00 AM     Live Sites using Natural Language Search, Navigation and Merchandising

1:00 PM        Making Part Number Search Easy with Natural language

2:00 PM        How Search-as-you-Type Changed the Tune at Anderton’s Music & Sonic Sense

3:00 PM        Live Sites using Natural Language Search, Navigation and Merchandising

Please join us and we look forward to seeing you at IRCE 2014.

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Internet Retailer Conference & Expo 2014

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Please join EasyAsk at the Internet Retailer Conference & Expo 2014 at the McCormick Place West in Chicago from June 10th to the 13th.  EasyAsk will be presenting and demonstrating our EasyAsk E-Commerce solutions in our booth, booth 508.  Please stop by to get a demonstration and e-commerce advice from our Man in the Green Hat.

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EasyAsk Sees Rapid Customer Expansion in Magento E-Commerce Market

The North Face, Anna’s Linens, Harbor Freight Tools, Sonic Sense and dozens of other Magento sites rely on EasyAsk Search, Navigation and Merchandising for superior business results over Solr option

MAGENTO IMAGINE 2014 CONFERENCE, LAS VEGAS, NV, USA – May 13, 2014 – EasyAsk (www.easyask.com), the leading independent e-commerce site search and merchandising provider as ranked by Internet Retailer, today announced rapid customer expansion in the Magento E-Commerce market with the EasyAsk for Magento solution.  Leading Magento customers worldwide are deploying EasyAsk for Magento, with over 35 sites licensing the solution.  EasyAsk’s plug-and-play connector for Magento seamlessly delivers highly superior natural language search, navigation and merchandising for Magento sites that converts more customers and reduces costs.

Some of the largest Magento customers are using EasyAsk eCommerce Edition for Magento, including The North Face Europe, Watsco, Sonic Sense and Anna’s Linens.  The North Face Europe recently completed the implementation of EasyAsk on 11 sites across 9 different countries, seeing a 35% increase in search conversion rates and a 24% increase in revenue from search.

Chris Todd, Director of Ecommerce, The North Face EMEA said “At The North Face, we are constantly innovating to provide the best products to our customers, to deliver the best advice in-store and deliver a similarly quality user experience online. EasyAsk allows our customers to find the right products quickly and efficiently. The resultant uplift in conversion rates and revenue from search has been extremely positive”.

The plug-and-play EasyAsk Connector for Magento seamlessly integrates the best-in-class EasyAsk search, navigation and merchandising services into Magento e-commerce sites.  Through EasyAsk, Magento customers can gain the following capabilities and benefits:

  • Natural language search integrated directly with the Magento product catalog and attributes, allowing customers to find products faster using long-tail, descriptive searches,
  • Advanced visual Search-as-you-Type (SayT) auto-suggestion that displays product, search and category suggestions to convert customers directly from the search box
  • Seamless integration into the Magento site display with no API programming for rapid implementation and easy change,
  • A dynamic navigation plug-in that supports the selection of multiple attributes for faster navigation to products by visitors,
  • Support for “derived attributes” that allow you to create new categories and attributes from existing ones without the time and cost of restructuring your Magento catalog,
  • An easy to use merchandising studio that allows merchandisers to define and rollout promotions without IT support, speeding time to market and reducing IT costs,
  • Full internationalization and localization which enables the simultaneous rollout on sites in different languages and countries,

In addition, EasyAsk enhances the performance of Magento sites through high-speed indexing and more efficient servers, delivering a better customer experience and saving costs.  By offloading the search and navigation load to EasyAsk, customers report seeing a marked improvement in the performance of their Magento sites.

“Through our free EasyAsk Connector for Magento, we can implement far superior search, navigation and merchandising in as little as three weeks,” said Craig Bassin, CEO EasyAsk.  “Upgrading to EasyAsk provides significant benefits in terms of functionality and search accuracy, which leads to a better user experience and higher customer conversion.

EasyAsk is the only third-party e-commerce search and merchandising solution that can be deployed on-site or in a Software-as-a-Service (SaaS) model.  This provides the ultimate flexibility for Magento customers who can deploy an EasyAsk solution on-site near their Magento server(s) for first hand control or off-load the IT costs by deploying in EasyAsk’s reliable, secure SaaS environment.

EasyAsk will be demonstrating this functionality at the Magento Imagine Conference, Las Vegas May 12-14th

About EasyAsk

EasyAsk is the leading provider of natural language software and solutions for e-commerce and business applications. EasyAsk software products go far beyond traditional search, allowing users to simply ask questions in their own language and receive highly tuned results from e-commerce sites, mobile devices and business applications.  EasyAsk eCommerce Edition uses this unique technology to deliver industry-leading site search, navigation and merchandising solutions that boost online revenue through increased conversion rates, improved customer experience and agile merchandising.   Based in Burlington, Massachusetts, with offices in Europe, EasyAsk has customers such as The North Face, Samsonite, Anna’s Linens, Journey’s, Lillian Vernon, Aramark, True Value and Andertons Music that rely on the EasyAsk software products to run their business and eCommerce operations daily.  For further information please visit www.easyask.com.

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EasyAsk Helps Sonic Sense Offer Unprecedented Search Flexibility and Accuracy on Magento Site

Easy to use EasyAsk natural language tools and platform along with Magento Connector streamline the process of deploying great site search

MAGENTO IMAGINE 2014 CONFERENCE, LAS VEGAS, NV, USA – May 13, 2014 – EasyAsk (www.easyask.com), the leading independent e-commerce site search and merchandising provider as ranked by Internet Retailer, today announced that Sonic Sense (www.sonicsense.com), a professional audio e-commerce retailer, has deployed EasyAsk’s advanced site search, navigation and merchandising solution for Magento. The EasyAsk for Magento solution has allowed Sonic Sense to deliver a much richer user experience with visual Search-as-you-Type, natural language search with highly accurate results and dynamic relevant navigation.

Sonic Sense offers 25,000 SKUs of both individual products and packaged bundles from over 100 brands on their Magento-based e-commerce site. They offer a highly technical set of products for the audio profession that are often described by complicated industry jargon and overlapping terminology, creating a difficult challenge in deploying site search.

According to Sonic Sense, the majority of online customers search for products and do not browse, because they know exactly what they are looking for. This makes the search box an incredibly important component to the customer experience in professional audio e-commerce.

Sonic Sense is so proud and confident of its EasyAsk powered e-commerce search, they promote it in the company description on the website – “Our search function is top of the line and sure to help find you the products you’re looking to buy.”

“In our industry it is impossible to have an out of the box search solution that will cover the search terminology used by our customers,” said Preston Smits, Technical Director, Sonic Sense. “EasyAsk’s natural language technology has given our customers the ability to find any product quickly to streamline purchases. EasyAsk’s integration with our Magento catalog and easy to use tools allowed us deploy the most extensive and flexible search capability.”

Sonic Sense chose EasyAsk to help deliver a richer customer experience for their Magento-based site, and has taken advantage of a number of unique EasyAsk features including:

  • Natural language search which allows visitors to find products in their own words that combine industry terms, brands, categories, features and much more (example search on www.sonicsense.com – “green large body MXL mics”),
  • Visual Search-as-you-Type (SayT) which provides visual product, category and search suggestions directly under the search box as the visitor types to more quickly convert customers,
  • A highly tuned relevancy model and natural language rules which dramatically improved search accuracy and product placement,
  • Easy to use tools and rich analytics that make it easy for site managers and merchandisers to hone the search capabilities and display,
  • Easy integration via the EasyAsk Magento Connector to the Magento product catalog, Magento display, and 3rd party display extensions (GoMage).

“Sonic Sense is another shining example of the dramatic improvements in customer experience that EasyAsk delivers for Magento or any e-commerce site, said Craig Bassin, EasyAsk CEO. “EasyAsk’s solution is head and shoulders above the SOLR option and other third party search solutions for Magento Enterprise which is proven by the results at Sonic Sense and dozens of Magento customers flocking to EasyAsk.”

About Sonic Sense

With over twenty years of live sound, recording, and performance system design experience, Sonic Sense focuses on providing components and designing turnkey systems to meet every audio application. Whether you are a seasoned veteran or a hobbyist, Sonic Sense strives to provide a well-informed solution for your application. For more information, please visit http://www.sonicsense.com.

About EasyAsk

EasyAsk is the leading provider of natural language software and solutions for e-commerce and business applications. EasyAsk software products go far beyond traditional search, allowing users to simply ask questions in their own language and receive highly tuned results from e-commerce sites, mobile devices and business applications. EasyAsk eCommerce Edition uses this unique technology to deliver industry-leading site search, navigation and merchandising solutions that boost online revenue through increased conversion rates, improved customer experience and agile merchandising. Based in Burlington, Massachusetts, with offices in Europe, EasyAsk has customers such as The North Face, Samsonite, Anna’s Linens, Journey’s, Coldwater Creek, Lillian Vernon, Aramark, True Value, Andertons Music and Harbor Freight Tools that rely on the EasyAsk software products to run their business and eCommerce operations daily. For further information please visit www.easyask.com.

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Magento Imagine 2014

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Please join EasyAsk at the Magento Imagine 2014 Conference at the Hard Rock Hotel in Las Vegas.  EasyAsk will be presenting and demonstrating our EasyAsk for Magento E-Commerce solutions in the Zeon Solutions Lounge in the Imagine Marketplace.  Please stop by to get a demonstration and e-commerce advice from our Man in the Green Hat.

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EasyAsk Brings Intuitive Natural Language Search and Merchandising to Hybris

Hybris joins Magento, IBM WebSphere, NetSuite and Infor e-commerce platforms as EasyAsk Integrated

Burlington, MA – April 15, 2014 – EasyAsk, Internet Retailer’s leading independent site search solution provider, today announced EasyAsk for Hybris, a new solution that integrates EasyAsk’s industry-leading e-commerce search, navigation and merchandising with the Hybris e-commerce platform. EasyAsk for Hybris enables significant increases in e-commerce revenue, customer conversion and business efficiency. The addition of Hybris gives EasyAsk the broadest support for enterprise & cloud e-commerce platforms among site search providers..

Hybris Software, an SAP Company, is the fastest growing major commerce company with a compound annual growth rate of 83% since 2009. Over 500 customers are using the Hybris commerce platform including some of the most recognized companies in the world: consumer brands, global B2B brands, telcos, and digital goods and content companies in software, games, media and publishing.

EasyAsk for Hybris will deliver best-in-class semantic Natural Language search, navigation and merchandising services into Hybris e-commerce sites giving customers the following capabilities and benefits:

  • Rich natural language search that allow customers to find products faster using long-tail, descriptive searches (“men’s large blue polo shirts under $50”) or even voice input from smartphones and tablets.
  • The ability to create natural language “product concepts” which allow customer to search their own way using terms not necessarily in the product catalog.
  • Support for “derived attributes” that allow you to create new categories and attributes from existing product information without the time and cost of restructuring your product catalog.
  • Actionable analytics that allow online merchandisers to identify new merchandising opportunities and make changes to the customer experience in a single click.
  • An easy to use merchandising studio that allows merchandisers to self-manage promotions and dynamically identify cross-sell, up-sell and other product relationships for real-time promotions.
  • Full internationalization and localization which enables the simultaneous rollout of search, navigation and merchandising on sites in different languages and countries including English, German, French, Dutch, Italian, Spanish & Portuguese.

This announcement expands the EasyAsk relationship with SAP, the world leader in enterprise software and software-related services. EasyAsk has been a partner in the SAP HANA Startup Focus Program since 2012. EasyAsk Quiri, the world’s first voice-enabled mobile intelligence solution for corporate data, is integrated with SAP HANA, and won a Most Innovative Solution award in August 2012 and was a finalist in the SAP Startup Challenge at SAPPHIRE 2013.

“We are very excited to announce the availability of EasyAsk for the Hybris platform and work within the Hybris community,” said Craig Bassin, CEO, EasyAsk. “EasyAsk natural language will deliver a superior customer experience on Hybris sites, helping visitors find the right products on the first page, every time. Hybris customers will be thrilled with the higher customer conversion and increased online revenue EasyAsk delivers.”

EasyAsk for Hybris can be deployed on-premise or in a Software-as-a-Service (SaaS) model. This provides the ultimate flexibility for Hybris customers who can implement an EasyAsk solution on-site near their Hybris server(s) for first hand control or off-load the IT costs by deploying in EasyAsk’s reliable, secure SaaS environment.

About EasyAsk

EasyAsk is radically changing the speed and ease of how people find information through ground-breaking Natural Language search software. EasyAsk software products go far beyond traditional search, allowing users to simply ask questions in plain English and receive highly tuned results. Based in Burlington, Massachusetts, with offices in Europe, EasyAsk has long been a leader in natural language information analysis and delivery software. Customers such as The North Face, Samsonite, Coldwater Creek, Lillian Vernon, Aramark, True Value, Journey’s, Anna’s Linens and Harbor Freight Tools rely on the EasyAsk software products to run their business and eCommerce operations daily. For further information please visit www.easyask.com.

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EasyAsk Announces Global Release of Magento Connector for E-Commerce Sites

EasyAsk for Magento delivers superior natural language search, navigation and merchandising for Magento customers that dramatically increases conversion and revenue over the embedded Solr search.

Burlington, MA – March 25, 2014 – EasyAsk, the leader in natural language software and solutions, today announced the global availability of the EasyAsk Magento Connector which seamlessly integrates EasyAsk eCommerce search, navigation and merchandising with Magento’s e-commerce platform. Customers worldwide have deployed EasyAsk for Magento enabling significant increases in ecommerce revenue, customer conversion, business efficiency improvements and reduced costs.

Some of the largest and most successful Magento customers are using EasyAsk for Magento, including The North Face EMEA, Harbor Freight Tools, Watsco and Anna’s Linens. The North Face EMEA deployed EasyAsk across 11 sites across 9 different countries, seeing a 35% increase in search conversion rates and a 24% increase in revenue from search.

EasyAsk Connector for Magento seamlessly integrates the best-in-class EasyAsk search, navigation and merchandising services into Magento e-commerce sites. Through EasyAsk, Magento customers can gain the following capabilities and benefits:

  • Natural language search integrated directly with the Magento product catalog and attributes, allowing customers to find products faster using long-tail, descriptive searches or even voice input from a mobile device.
  • Seamless integration into the Magento site display with no API programming for rapid implementation and easy change.
  • A dynamic navigation plug-in that supports the selection of multiple attributes for faster navigation to products by visitors.
  • Support for “derived attributes” that allow you to create new categories and attributes from existing product information without the time and cost of restructuring your Magento catalog.
  • An easy to use merchandising studio that allows merchandisers to define and rollout promotions as well as make changes to the search experience without IT support, speeding time to market and reducing IT costs.
  • Full internationalization and localization which enables the simultaneous rollout of search, navigation and merchandising on sites in different languages and countries including English, German, French, Dutch, Italian, Spanish & Portuguese.

In addition, EasyAsk enhances the performance of Magento sites through high-speed indexing and more efficient servers, delivering a better customer experience while reducing costs. By offloading the search and navigation load to EasyAsk, customers report seeing a marked improvement in the performance of their Magento sites.

The EasyAsk Magento Connector is available for free to customers using the Magento e-commerce platform.

“Through our free EasyAsk Connector for Magento, we can implement far superior search, navigation and merchandising in as little as three weeks,” said Simon Persse, Vice President of International Sales, EasyAsk. “Upgrading to EasyAsk provides significant benefits in terms of functionality and search accuracy, which leads to a better user experience and higher customer conversion.”

EasyAsk is the only third-party e-commerce search and merchandising solution that can be deployed on-site or in a Software-as-a-Service (SaaS) model. This provides the ultimate flexibility for Magento customers who can deploy an EasyAsk solution on-site near their Magento server(s) for first hand control or off-load the IT costs by deploying in EasyAsk’s reliable, secure SaaS environment.

EasyAsk will be demonstrating this functionality at the Internet Retailing Expo in Birmingham (Stand A37), United Kingdom on March 26 and 27, 2014.

About EasyAsk

EasyAsk is radically changing the speed and ease of how people find information through ground-breaking Natural Language search software. EasyAsk software products go far beyond traditional search, allowing users to simply ask questions in plain English and receive highly tuned results. Based in Burlington, Massachusetts, with offices in Europe, EasyAsk has long been a leader in natural language information analysis and delivery software. Customers such as The North Face, Coldwater Creek, Lillian Vernon, Aramark, True Value, Journey’s, Anna’s Linens and Harbor Freight Tools rely on the EasyAsk software products to run their business and eCommerce operations daily. For further information please visit www.easyask.com.

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Internet Retailing Expo 2014

EasyAsk will proudly be exhibiting at the Internet Retailing Expo 2014 in Birmingham, United Kingdom on March 26th and 27th.  Come talk to us, see our latest customer stories and watch compelling demonstrations at Stand #A37, just across from the Magento booth.  We look forward to seeing you at the event.

Ready to see how EasyAsk's eCommerce solution can help you? Request a demo!